Sales Support Specialist
- Sales and Marketing
- Chennai
- 2 weeks ago
As our Sales Support Specialist, you’ll own the early stages of our sales cycle—building a robust pipeline of new business opportunities for our software-services offerings. You’ll be a true “hunter,” driving outreach via cold calls, emails, LinkedIn, and other channels to secure qualified meetings for our Account Executives. Over time, you’ll mentor and help build a small, high-performing lead-gen team around you.
Key Responsibilities
Pipeline Generation & Outreach
Execute high-velocity cold-calling , emailing, and LinkedIn outreach campaigns to targeted prospects
Research and identify decision-makers at mid-to-large enterprises in our verticals (Healthcare, Industrial IoT, Manufacturing, Semiconductor)
Qualification & Appointment Setting
Conduct discovery calls to validate prospect needs and qualify against our solution fit
Secure and schedule qualified meetings, handing off warm opportunities to Account Executives
CRM & Campaign Management
Maintain accurate data in our CRM and prospecting tools (Sales Navigator, Apollo, ZoomInfo)
Build and optimize outbound cadences using email-automation platforms
Reporting & Continuous Improvement
Track and report daily/weekly metrics (calls, meetings booked, pipeline value)
Analyze outreach performance and iterate messaging to maximize conversion rates
Team Building & Mentorship
After demonstrating individual success, support hiring, onboarding, and coaching (optional) of 1–3 junior sales support reps
Share best practices across the team and contribute to process documentation
Required Qualifications
3–8 years of hands-on experience in sales support or inside-sales roles, with a track record of building new business pipelines
Demonstrated success selling software-services or professional services (e.g., custom development, IoT, QA/testing, AI/ML platforms)
Expert in multichannel outreach: cold calls, emails, LinkedIn InMails, and social-selling techniques
Proficient with CRM and sales-enablement tools
Strong verbal and written communication skills; able to craft concise, tailored outreach messaging
Experience any one or two of the vertical markets Healthcare, Manufacturing, Industrial , Semiconductor
Preferred Skills & Attributes
Self-starter mentality with a true “hunter” mindset—comfortable with rejection and driven by targets
Ability to quickly learn technical solution features and articulate business value to prospects
Experience mentoring or leading small teams is a plus
Highly organized, detail-oriented, and data-driven in approach to outreach and reporting